JOY becomes the first artist to mint 3D artworks on the Ethereum blockchain. JOY is also the first artist to create their own smart contract and marketplace to sell their digital art. JOY minted the first pieces of digital art on an original smart contract he coded to sell each JOY for the Ethereum equivalent of $1. The contract would then automatically increase the value of each JOY after each trade, and immediately relist it for sale again. Somebody could always steal your JOY from you—if they were willing to pay more than you!